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Fred again.. on AI Music: 'The Opposite of AI Music Is Making Music'
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- Electronic Music Hub
- @electrohubhq
As AI-generated tracks flood streaming platforms, Fred again.. has offered one of the more quietly pointed takes yet — and it's about process, not output.
Sharing a note from his phone written about a year earlier (posted to X on 25 September), the producer wrote: "The opposite of AI music maybe isn't human music. It's making music. The process is the magic." He said he feels it "more than ever" now.
The process as the point
Fred frames music-making as personal meditation and identity — "the clumsy dedicated tumbling towards an idea" being the actual reward. Handing that to a machine, in his view, removes the very thing he loves about it. It's a notably un-doom-laden stance: rather than fear AI replacing artists, he argues the act of creating is itself the thing that can't be automated away.
A live debate
His comments land amid intensifying AI discourse in dance music — platforms like Beatport have rolled out AI-detection systems to protect human creators, and the industry continues to fight AI-training lawsuits like the one against Suno and Udio. Fred's framing cuts through the panic with something simpler: make things.
Read more: Fred again.. on AI music: "The opposite of AI music is making music"
Photo: "Fred again.. au Festival Rock en Seine à Paris" by Kiqmah, CC0 1.0, via Wikimedia Commons.